PROPERTY-RESIDENCES: BANGKOK – Branded residences in Phuket gaining popularity

A computer-generated image of a pool villa under The Residences at Sheraton…

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More and more Phuket residential resort investors want income-producing homes, not just holiday homes. They want to be sure their investments can provide incomes and having a well-known hotel management company operating a property has proven to be a key factor attracting this group of purchasers.

 

Buyers assume that hotel operators have done their due diligence on a property and are effectively endorsing its quality. They also trust that the operators can deliver the income. They will have greater trust in the best-known local and international hotel brands.

Some developers have been offering initial guaranteed yields for the first two or three years and having a well-known hotel operator managing a property gives buyers the confidence that the income will…

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